The Spanish Mayoral fashion brand has been a favorite for my youngest daughter since we first saw this brand five years ago in a boutique in Torres Vedras, Portugal. My daughter was two at that time, and even now my daughter’s taste has changed a little bit, Mayoral is still The brand we go shopping for when in Portugal. (luckily I discovered recently that Mayoral is offered at great UK online shops as well, like alexandalexa.com and panachekids.co.uk)
I couldn’t agree more with Mayoral’s strategy, and even more so, they succeeded with this brilliant strategy. The Mayoral strategy is to create and promote a brand that combines the latest trends from around the world into a casual European collection that appeals to the masses. Thus, providing their customers with a well balanced product that is fashionable, price conscious and of the highest quality.
ABOUT MAYORAL
In 2011, Mayoral celebrated 70 years of “making friends”. The most interesting aspect is in its origin: what began as a modest company dedicated to the production and commercialization of socks and shoes (“Dominguez Toledo” in 1941), has now become a large group with international recognition, representing Spain’s style of fashion around the world.
www.mayoral.com